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FMOS 2024 Research Conference Recap

Last Friday 7th of June 2024 and Saturday 8th of June 2024, the American Institute of Applied Sciences in Switzerland (AUS) research team, led by our Head of Research, Dr. Giuseppe Catenazzo, and assisted by Dr. Aleksandra Zając, hosted the second edition of the International Conference on Finance, Marketing, and Operations for Sustainability (FMOS 2024) online.
Nine distinguished international speakers, journal editors, and several scholars from around the globe joined us to share their ongoing research efforts and insights in their respective fields, focusing on the frontline of business research and sustainability.
The FMOS 2024 Research Conference marked a pioneering achievement in academic gatherings. Notably, this year's conference was held live in the Metaverse, making it one of the first research conferences to embrace this innovative virtual environment. Here’s an in-depth look at the highlights and key takeaways from FMOS 2024.
“​​I feel honored and proud of having the opportunity to collaborate at the #FMOS2024 conference hosted by the American Institute of Applied Sciences in Switzerland! I participated as a Scientific Member and as the Chair of the Science and Research Session. I was impressed with the quality of the research presentations, the time management, and the organization of the event. The FMOS 2024 conference is an academic space to share border research with a multidisciplinary and international scope in Finance, Marketing, and Sustainable Business Operations. Everytime that I have the opportunity of participating in this type of events, I feel grateful, inspired, and supported by the institutions that trusted in me before being here representing them. In particular, I feel thankful with my Mexico-U.S. border region, my Juaritos, Las Cruces, and El Pasito. Also with my beautiful Boat (Steamboat)!!

I am a firm believer and feel committed to inspiring and representing the group of the population that looks like me in data science, economics, and business disciplines. Some consider us minorities, but I consider ourselves plurality groups in these areas of research. Because we are more than that in the international space!! Knowledge sharing and international collaboration are key components in the economic development of countries and regions and the human capital formation.”
Dr. Rafael Perez Pena, Associate Professor, Colorado Mountain College, Steamboat Springs, Colorado, United States of America
Diverse Topics and Expert Speakers
Comprehensive Agenda
The conference covered a wide range of topics pertinent to Finance, Marketing, and Operations for Sustainable Business. Sessions addressed emerging trends in management, the impact of technology on business practices, and innovative approaches to organizational development. Specific topics covered included: Post-pandemic sustainability, Artificial Intelligence & Sustainability, Risk Management, Financial Technology, and a range of other pertinent topics related to business.
Esteemed Speakers
FMOS 2024 featured presentations from leading experts in academia and industry. Keynote speakers included renowned professors, industry leaders, and innovative thinkers who shared their insights on the latest research and practical applications in management and organizational studies.
Innovative Metaverse Experience
Virtual Reality Integration
Alongside traditional broadcasting methods, FMOS 2024 utilized the Metaverse to create a fully immersive virtual experience. This platform allowed participants to engage in a dynamic and interactive environment, mimicking the experience of a physical conference. Attendees could navigate through virtual conference halls, attend sessions, and interact with speakers and other participants in real time.
Accessibility and Inclusivity
By hosting the conference in the Metaverse, FMOS 2024 removed geographical and financial barriers, enabling a diverse group of global participants to attend. This approach not only increased accessibility but also highlighted the potential of virtual environments to democratize access to academic and professional events.
Networking Opportunities
Virtual Networking Lounges and Global Connections
Despite being a virtual event, FMOS 2024 provided ample networking opportunities. Participants could meet in virtual lounges, join group discussions, and engage in one-on-one conversations, replicating the networking experience of in-person conferences. The virtual format facilitated connections between participants from various parts of the world. This global networking opportunity enabled attendees to exchange ideas, collaborate on research, and build professional relationships across borders.
Sustainability and Technological Advancement
Eco-Friendly Approach
Hosting FMOS 2024 in the Metaverse significantly reduced the carbon footprint associated with traditional conferences, which typically involve extensive travel. This sustainable approach underscored AUS's commitment to environmental responsibility.
Technological Innovation
The use of the Metaverse for FMOS 2024 highlighted the potential of virtual reality and other emerging technologies to transform academic and professional events. This innovation demonstrated how technology can enhance engagement, accessibility, and interaction in conference settings.
Recognition and Impact
Pioneering Virtual Conference
As one of the first research conferences held in the Metaverse, FMOS 2024 set a new standard for academic gatherings. Its success demonstrated the viability and benefits of virtual conferences, paving the way for future events to adopt similar formats.
Feedback and Future Directions
By hosting the conference in the Metaverse, FMOS 2024 removed geographical and financial barriers, enabling a diverse group of global participants to attend. This approach not only increased accessibility but also highlighted the potential of virtual environments to democratize access to academic and professional events.
FMOS 2024 was a landmark event that showcased the future of academic conferences. By leveraging the Metaverse, it provided a unique, inclusive, and sustainable platform for knowledge sharing and professional development. For more details about FMOS 2024 and upcoming events, visit AUS's official website.
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